JD has very interactive stores having a lot of potential to display and explain their products. I had the chance to work on global campaigns that have been feature in stores around UK and the rest of the world. Also I have worked on in-store content that is original and specific to certain store depending on the interior and digital displays available.
Motion graphics is very impactful and effective visual communication especially on social media. Here I present a few concepts I have designed showing how the brand could extend into social.
JD has launched a specialized section in their online store for Adidas called Adidas hub and they needed a concept and design for it. I have worked closely with a UX and a digital designer to bring their designs into life. In this project I have designed the motion interaction of the interface and the concept and design for the loading animation.
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